The creation panel
Campaigns → New campaign (or ⌘ K then “New campaign”).
Create the campaign opens its Content tab. Everything stays changeable until it is sent.
A campaign’s tabs
At the top right: Duplicate (copies the campaign as a draft, content and settings included) and Delete (not while it sends).
The settings
The Settings tab, saved with Save the settings.Campaign
text
required
list
required
segment
Everyone on the list, or a segment of that
list. The segments of another list appear once the change of list is
saved.
Sender
e-mail
Empty: the list’s own, then the application’s. On a shared installation it
has to belong to a verified domain.
text
e-mail
Where your readers’ replies land.
Tracking
boolean
default:"true"
Adds an invisible pixel. Without it, there is no open rate and no “opened”
segment.
boolean
default:"true"
Rewrites the links so that they go through Lekalao before their
destination. Without it, there is no click map.
text
Added to every link so that your web statistics credit the visits to the
campaign:
utm_source=newsletter&utm_medium=email&utm_campaign=christmas-2026.A/B test
See A/B tests.Sending pace
minutes
default:"0"
Spreads the e-mails evenly over the time you choose (up to 7 days). At
zero, everything leaves at once, at the provider’s pace. Mailboxes trust a
steady sender more than one that empties a list in one go.
boolean and hour
Each subscriber receives the e-mail at the chosen hour of their own
day, going by their time zone (failing that the list’s, failing that the
application’s). A campaign started on Monday at 15:00 “at 9:00 local time”
leaves on Tuesday at 9:00 in Douala, Tuesday at 9:00 in Paris, and so on.
Spreading starts from that hour.