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Three ways to fill a list without writing a form yourself. All three show the same form, in your brand colours and in the language of the list, and all three need Accept subscriptions from external forms ticked in the list’s Settings — see Subscription forms.

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The sign-up page

Every list has one, at an address shown in its Settings → Subscription form section: nothing to install, a link to put anywhere.
The hosted sign-up page

The sign-up page of a list, in the team's colours and the list's language — French, here.

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text
“Subscribe to”, then the name of the list, when empty.
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contact fields
Choose among your contact fields, in the order they should appear. Each is asked according to its type: a date picker for a date, a box for a yes or no. A form can only write the fields you chose here.
The page also takes a few words of introduction and the text of its button. It follows the list’s rules: double opt-in, redirects after subscribing, welcome e-mail. One address receives at most three confirmation e-mails an hour, however often the form is filled in: a form cannot be used to pester somebody.

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The pop-up

One line before </body> on your website, copied from the same section (A pop-up for your website):
The sign-up page appears in a window over your site.
The window closes with its cross, the Escape key, or a click outside. It stores one date in the visitor’s browser (localStorage) and no cookie.
When the list names Allowed domains, only those websites can show the pop-up: the browser refuses to frame the page anywhere else.

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Landing pages

The Pages tab of a list. A landing page is a promise and the form: a headline, a few lines, an image, and an address of its own — https://panel.lekalao.com/p/spring-letter.
The Pages tab of a list

The pages of a list, with their visits and the people they brought in.

1

New page

Name is for you. Address is what follows /p/: lowercase letters, numbers and dashes. Left empty, it is made from the name; taken, it gets a number.
2

Write

Headline, then Text in Markdown: **bold**, - lists, [links](https://…). HTML you type is shown as text, not run. Image (address) takes an https:// address, for instance from your media library.
3

For search engines and link previews

The sentence shown under the title by a search engine, and in the preview when the address is shared.
4

Public

A draft answers “not found” to everybody. Switch Public on when it is ready.
A landing page

What a visitor sees: the promise, then the form.

Renaming a page does not change its address: it may already be printed on a flyer. Each page counts its visits (crawlers left out) and its sign-ups — the new people it brought in — and shows the rate between the two. Two pages for the same list tell you which promise works.